Cadbury Flake Easter Egg - The National Trust Egg Hunt

I'm still in the milk chocolate mood and have been un-naturally drawn towards the Cadbury Flake Easter Egg sat in the corner of the office.

I listed the Flake Easter egg last year but never got round to reviewing it - so many eggs, not enough time. But I'm glad I've got it out now. We all know that the Flake in particular and Cadbury chocolate in general is a mass market chocolate and they're not going to be able to match the quality of, say Hotel Chocolat, Chocolate Trading Co, Montezumas or Melt, but we do know is they have the ability to make Easter eggs that kids love and at great prices. This is where the Flake egg steps in.


What I love about the packaging is that the important information is clearly available. It's got a graphical representation of what you get: a shell egg, and four flake bars - although they do look bigger on the picture than you actually get.

I was a bit disappointed with the level of packaging inside. But it must be difficult keeping everything inside - perhaps they'll work on that a bit more next year?


I'm sure that the chocolate they've used for the egg is different to their other eggs but the same as the actual Flake bars as it distinctly tastes grittier. Now the Hotel Chocolat Milk Chocolate Oblivion Easter egg definitely tastes of chocolate, but this one has a very slight chocolate flavour - perhaps by taste buds have been shot to bits lately? I know it'll have it's lovers, but with so much choice it will be difficult to choose this one over some of the others, unless you just HAVE to have a Flake Easter egg!

If you are having to choose Flake this year for a loved one, then consider getting it as part of a gift set. Cadbury Gifts Direct has many of these to choose from, including:

* Flake and Wine Gift - £20
* Flake Moments Flowers - £25.00
* Easter Egg Hamper - £20.00
* Delux Gift Pack - £50.00

You can also buy the large Flake Easter egg individually for £7.70 or in bulk and a box of six for £36.25 from Chocolate Buttons.

You may also like:

* Cadbury's Mini Eggs
* Cadbury Crunchie Easter Egg
* Cadbury Creme Egg Easter Egg
* Cadbury Bournville Deeply Dark Easter Egg
* Bulk Easter Eggs for a hunt

Or even:

Or even:

• Cadbury's Mini Eggs
• Cadbury Dairy Milk Buttons Small Easter Egg
• Cadbury Creme Eggs - 6 Pack
• Cadbury Flake Easter Egg
• Cadbury Mini Eggs Small Easter Egg
• Cadbury Bournville Deeply Dark Easter Egg
• Cadbury Caramel Bunnies
• Cadbury Crunchie Easter Egg Review

The New Cadbury's Creme Egg Twisted

Cadbury is launching the new Creme Egg Twisted bar to ensure that there will be some sort of Cadbury Creme-type chocolate avaliable all year round.

It is aimed to continue the success that the Dairy Milk Creme Egg bar started in 2006.

This new bar will be a soldi bar of chocolate that is "twisted" and has the fondant running through the middle of it - sounds interesting.

The bad news is that it won't be introduced until after Easter. The good news is that it'll be on sale all the time, unlike the Creme Egg which is only on sale from January to March.

Now, they spend £5m promoting the egg each year! So expect to see even more advertising on your screens in the run up to Easter.

New Cadbury Creme Egg Website

In time for Easter, Cadbury's have launched a new site about their Creme Egg. It's a tad wierd to be honest, some little creme egg's skipping, falling over then getting mopped up.

To be honest I can't see the point, unless its to get people like me to link to it.

If you want to buy Cadbury's Easter eggs, you can here.

Cadbury Prosecuted Over Salmonella Scare

The Telegraph reports on the news that Cadbury will be prosecuted over the Salmonella scare that hit consumers - causing three to be treated in hospital.

The case is being bought by Birmingham City Council because they believe Cadbury is responsible for dozens of cases of Salmonella.

Each of the three offences carries a maximum penalty of unlimited fines and two years in prison.

Cadbury said in a statement: "We have fully co-operated with the authorities throughout their inquiries and we will examine the charges that have been brought. ... As there is now legal action pending, it would be inappropriate for us to comment further."

So far the case has cost Cadbury £20 million in lost sales.